"Our research shows that these types of nonhuman changes failed [i.e. team restructuring, tweaking a performance management system, etc.] more often than they succeed. That's because the real problem never was in the process, system, or structure--it was in employee
behavior. The key to real change lies not in implementing a new process, but in getting people to hold one another accountable to the process. And that requires Crucial Conversations skills" (Patterson, Grenny, McMillan & Switlzer,
Crucial Conversations, 13).
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